tales of taste celebrates the culinary richness of kavala.
Client: Municipality of Kavala
Year: 2017
a taste of identity
Creating a destination brand means designing a system that can grow. Tales of Taste was developed as part of the Visit Kavala identity, promoting the city’s culinary culture through a visual language that feels familiar while establishing its own character.
Using the same geometric vocabulary, colours and proportions, the identity reinterprets the original smile to celebrate food, hospitality and local culture. A simple evolution that extends the city brand while preserving its distinctive visual identity.
