every visit to kavala begins at visitkavala.gr
Client: Municipality of Kavala
Year: 2016
made to be explored
Most people who visit a city’s website don’t yet know what they are looking for. They are not booking a trip yet. They are simply wondering if the place is worth visiting. The design had to answer that question before a single word was read.
Built around a flexible design system, the identity extends across every page and every screen size. It keeps the city recognisable while allowing every story, destination and event to have its own place. From a beach to a festival or a walk through the old town, the content always comes first.
Consistent enough to navigate with ease. Varied enough to keep exploring.